Master Startup Finance Without the Overwhelm
We teach practical money management for early-stage companies. Real scenarios, tested frameworks, and the kind of financial literacy that actually helps when you're trying to keep the lights on.
Explore Learning TracksThree Paths to Financial Clarity
Most startup founders learn finance the hard way — through expensive mistakes. We've mapped out clearer routes based on where you are and where you need to go.
Bootstrap Basics
Perfect for pre-revenue startups running on savings and sweat equity. Learn cash flow forecasting, expense tracking, and how to stretch every dollar while building your minimum viable product.
Growth Stage Strategy
For companies with initial traction seeking their first significant funding round. Covers investor relations, financial modeling, and the metrics that matter most to venture capitalists and angel investors.
Scale & Structure
Advanced financial operations for teams managing multiple revenue streams. Focus on department budgets, international considerations, and building systems that support rapid expansion.
Your Learning Journey
Most participants see meaningful improvements in their financial decision-making within the first quarter. Here's what that progression typically looks like.
Foundation Building
Start with cash flow basics and expense categorization. You'll set up tracking systems that actually work for busy founders and learn to spot the warning signs before they become emergencies.
Strategic Planning
Move into scenario planning and financial modeling. This is where you develop the skills to present credible projections to investors and make data-driven decisions about hiring, pricing, and market expansion.
Advanced Operations
Master the complexities of scaling — from equity structures and tax optimization to international revenue recognition. By this stage, you'll have the confidence to navigate complex financial situations independently.
Ongoing Mastery
Join our alumni network for quarterly case study sessions and updates on regulatory changes. Many participants become mentors themselves, sharing lessons learned with the next cohort of founders.
Common Questions
Straight answers to the concerns we hear most often from founders considering financial education.
Do I need an accounting background?
Not at all. We start with fundamentals and build up gradually. About 70% of our participants have technical or creative backgrounds rather than business degrees. The key is willingness to engage with numbers regularly, not prior experience.
How much time should I expect to invest?
Plan for 3-4 hours weekly during active learning phases. This includes guided sessions, practice exercises, and applying concepts to your own company's financial situation. Most founders find the time pays for itself within the first month through better decision-making.
What if my startup is pre-revenue?
Perfect timing, actually. It's much easier to establish good financial habits before complexity sets in. We have specific modules for pre-revenue scenarios, including fundraising preparation and runway optimization that many participants find immediately applicable.
Are the concepts applicable outside Australia?
The core principles are universal, though we do focus on Australian tax structures and regulatory requirements. International participants often find value in the strategic thinking frameworks even when specific compliance details differ in their home markets.
Meet Your Instructors
Our teaching team combines decades of startup experience with formal financial training. They've been in your shoes and understand the unique pressures of building something from nothing.
Marcus Chen
Lead Financial Instructor
Former CFO at three Melbourne-based startups, Marcus has guided companies through seed rounds to Series A funding. He specializes in helping technical founders develop financial intuition without losing their focus on product development.
Sarah Martinez
Strategic Planning Specialist
With 12 years at KPMG followed by startup advisory roles, Sarah brings both big-picture strategic thinking and practical execution experience. She's particularly skilled at translating complex financial concepts into actionable startup strategies.